
Worried About the News? A Calm Guide to Being Prepared
Uneasy about headlines? Practical steps from official UK, US and Canadian advice that put you back in control, without panic buying.
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Everything for your home emergency shelf.
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Top pick72-Hour Kits
Top pick72-Hour Kits
Top pick72-Hour Kits
Top pickEmergency Food
Emergency Food
Emergency Food
Top pickWater & Filtration
Water & Filtration
Water & Filtration
Top pickPower & Lighting
Top pick72-Hour Kits
Top pick72-Hour Kits
Top pick72-Hour Kits
Top pickPower & Lighting
Top pickPower & Lighting
Power & Lighting
Power & Lighting
Power & LightingFrom a single torch to a complete family kit, build a calm, well-stocked home at your own pace. Start with the basics and add to it over time.
Supplies for the disruptions households really face.
Every kit shows exactly what is inside.
Long-life food, rechargeable lights, durable kit.
Real people answer every message.
Packed, listed item by item and sized for your household.

Top pick72-Hour Kits
Top pick72-Hour Kits
Top pick72-Hour Kits
Vehicle & OutdoorMost emergencies are ordinary. Here is how to handle them.
Light, warmth and a charged phone until it is back.
Water, food and dry clothes if you cannot get out.
Stay warm, visible and fed on the roadside.
A packed bag by the door when minutes count.
Small items under £20 that earn a place in every kit.

Tools & Communication
Water & Filtration
Shelter & Warmth
Power & Lighting
Emergency FoodPlain-English advice on planning and storing supplies.

Uneasy about headlines? Practical steps from official UK, US and Canadian advice that put you back in control, without panic buying.

One is for staying put, one is for leaving fast. What to pack in each and which to start with.

Food, water, medicines, records and comfort items: what to pack so your pets are part of the plan.
Still unsure what you need? Contact us and a real person will reply.
Plan for water (about 3.8 litres per person per day), several days of food that needs little or no cooking, a torch and spare power, a battery or wind-up radio, a first aid kit, warmth, hygiene items, copies of important documents and any medicines you rely on. Our emergency kit checklist goes through it item by item.
Yes. We deliver to the United Kingdom, the United States and Canada. Delivery options and costs are shown at checkout before you pay. See Shipping & Delivery.
It depends on the product. Every food item lists its best-before date on the pack. We recommend checking your supplies every 6 to 12 months and rotating anything close to its date.
Yes. If you change your mind you can cancel within 14 days of receiving your order. Food and hygiene items must be unopened. Read our Returns & Refunds policy.
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